Glamour to discuss her partnership with the all-American . The actor joined the New Balance team in October 2021, working alongside and a league of decorated athletes.
For a brand that's experiencing , Reid's partnership with brand is more than just a side project she's working on—it's a family“They really invested in me as a human, as a young growing person and young black girl," she explains to Glamour. “I'm not just a brand ambassador.
I feel like the DNA of New Balance is to be a family brand and to connect with its consumers and the people that have loved them for so many years.” When asked about what makes a perfect shoe, Reid face visibly lights up and she proudly admits she sounds like a nerd about the whole subject: “Sneakers were made to be a medical device, obviously, to protect your feet.
So the fact that you have something to protect your feet and can look really, really cool is really dope to me,” Reid says. “'I'm a more of a lifestyle sneaker girl—so I like the bright colors.
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