Jeremy Helligar The road to superstardom can be long and bumpy. Emerging artists need a strong support system to get there.
Spotify aims to provide such support. For the last five years, the company has strived to be a major part of artist discovery and development through an annual campaign spotlighting the Best New Artist category.
While Spotify will always champion proven chart-toppers, newcomers are just as vital to its fabric. All this is part of Spotify’s commitment to highlighting rising talent in every genre.
These are, after all, the performers who will become legends, and who, in time, will inspire tomorrow’s newcomers. Spotify helps artists tell their stories while connecting them to listeners around the world.
Read more on variety.com
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