Spice Girls have launched new merchandise as part of a new deal with Universal Music Group’s (UMG) Bravado division.The hit ’90s group’s global, multi-year team-up will see Bravado handle their brand, merchandising, direct-to-consumer products and campaigns, touring as well as retail licensing and distribution, as Music Week reports.News of the deal comes ahead of Spice Girls marking the 25th anniversary of their debut album ‘Spice’, which was released in 1996.
Curated by the band, ‘Spice25’ will be released on October 29 as a 2CD set inside an A5 hardback book.Now, the first line of new merch – dubbed ‘Wannabe 25’ – has landed on the group’s official website.
Read more on nme.com
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