Lena Waithe David Nevins Scott Mills Elaine Low-Senior USA film social audience president Lena Waithe David Nevins Scott Mills Elaine Low-Senior USA

Showtime, BET Launch Co-Branded SHOxBET Channel, Replacing SHO Beyond

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variety.com

Elaine Low Senior TV WriterIn January, not long after the merger of Viacom and CBS closed, CBS chief creative officer and Showtime Networks chief exec David Nevins asked BET Networks president Scott Mills to share some of the pipeline projects that Mills was most excited about.One of those series was Lena Waithe’s “Twenties,” which at that point hadn’t yet premiered on BET, the cabler that joined the combined company from the Viacom side.

With Waithe’s “The Chi” already popular on Showtime, Nevins asked Mills for a programming window on Showtime for “Twenties.” In turn, Mills asked Nevins for a BET window for “The Chi.”Showtime and BET’s shared popularity with African American viewers, said Mills, is the reason BET was incorporated into.

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