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Return Of Production, Sports, Advertising, Theme Parks All Reasons To Buy Media Stocks Now –Analyst

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Jill Goldsmith Showbiz shares, which were at a high in February before being walloped by COVID-19, have a lot going for them just now, said one Wall Street analyst Monday, heralding the upcoming return of film and TV production and sports, an improved ad outlook and theme parks reopening as reasons to be bullish on the stocks.Over the past few weeks, media shares have joined a market rally driven by reopening and positive sentiment but are still underperfoming the broader indexes since coronavirus hit, said Michael Morris of Guggenheim Partners.

He’s cautious long term too but thinks investor focusing on cord cutting and declining live ratings are missing the potential for a strong rebound “We see potential for additional outperformance in.

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