NCT’s Jeno to become the first K-pop star to open a New York Fashion Week runway show
nme.comSM Entertainment for his upcoming New York Fashion Week showcase.Set to take place on September 13 (local time), Do’s upcoming Spring/Summer 2023 New York Fashion Week show will be opened by NCT member Jeno, who is best known for being a part of its NCT Dream subunit.
This will mark the first time a K-pop star has opened a NYFW runway show.“It was a natural choice to have Jeno open the show.
Jeno embodies the Peter Do man – multifaceted, confident, and a trailblazer,” said Do in a press release, sharing his motivation behind the decision.“Few realise the intensity of what is happening behind the scenes to achieve the end product; it’s very similar to fashion so I identify with that process very much,” he added.Do’s new collection revolves around the theme of time, teased with personalised invitations that take the form of a memory box developed by the designer in collaboration with SM Entertainment.Contained in a cookie tin, its contents comprise various items representative of Do’s life.
These include a recipe from his late father, an old-school mix CD featuring music from SM artists Do listened to growing up and a SM-branded disposable camera, among other items.“This memory box, filled with all these objects that are of a personal emotional significance to me, is a nod to SM’s presence in different stages of my life,” explained Do. “There’s the nostalgia of listening to Girls’ Generation songs on the bus on my way to school.
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