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Here’s What Podcast Listeners Are Tuning Into During the Pandemic

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thewrap.com

Also Read: Why the 'Pandemic-Proof' Podcast Ad Industry Still Has Room to GrowJes Wolfe, chief executive of female-focused entertainment company Rebel Girls, said her company’s seen a 10% spike in listenership in its kids and family podcast categories. “Our use case has changed — people used to be listen in the car with their kids on the way to or from school — it’s now become a screen-free (entertainment) alternative, if you don’t want your kids watching video all the time.”Wolfe said the “educational element” of kids podcast programming is also important.

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