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HBO Max Plans to Enter Emmy Race, Starting With Anna Kendrick’s ‘Love Life’ (EXCLUSIVE)

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variety.com

By Michael Schneider Variety Editor at Large HBO has dominated the Emmy race for years. Now, sibling streamer HBO Max is looking to get into the game.

HBO Max launches on May 27 — just four days before the Television Academy’s May 31 cutoff for Emmy eligibility. But that’s still enough time for the streaming service to enter the awards race this year with two shows: Competition series “Legendary” and half-hour anthology series “Love Life.” Variety has confirmed that those two shows will be the first to be submitted by HBO Max for Emmy consideration.

The streamer plans to create an awards campaign for both. “Love Life” will bring Anna Kendrick into the Emmy conversation, as the Oscar nominee stars in the anthology series’ first season,

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