The Interactive Advertising Bureau has released the full schedule for next month’s NewFronts as the showcases return to in-person mode for the first time since 2019.Amazon, Meta, Roku and NBCUniversal are among major presenters returning to the NewFronts. (See full schedule below.) The series of presentations will be held in person in New York from May 2 to 4, with an additional all-virtual day on May 5.
The IAB said it plans to livestream the in-person presentations from as-yet-unspecified venues in New York City.The NewFronts, which have surged in popularity amid the boom in digital advertising and the rush to streaming, are an annual ritual in New York.
This year, even apart from the emergence from the pandemic, they will look a bit different. YouTube and Hulu, two of the founding NewFronts presenters, have shifted away from the digital week and into the week of May 16, when broadcast networks and major media companies make their pitches.
Hulu is now part of Disney’s overall offering to media buyers, while YouTube’s Brandcast has moved to May 17. (YouTube is retaining some presence in the NewFronts, sponsoring a breakfast panel on May 2, the traditional kickoff to the week presented by MediaLink.)The IAB also set the agenda for the podcast upfront, which will unfold virtually from May 10 to 12.
Read more on deadline.com
Get the latest stars news and celebrity rumours with exclusive stories, photos, videos and interviews.
Breaking up, scandals, engagements, divorces, gossip – all you need to know about the private lives of your favorite celebs.
Get to know the latest showbiz news along with exclusive interviews and even more. All this is waiting for you on the main page 24 hours a day, 7 days a week! Who, where, when, with whom, how, why and for what!? Stay tuned to know first!
Just follow us daily and we will provide you with the current news from the life of famous stars and celebrities.
Owner: SNOWLAND s.r.o.
Registration certificate 06691200
Address:
Snowland s.r.o.
16200, Na okraji 381/41, Veleslavín, 162 00 Praha 6
Czech Republic
©2024. All rights reserved.