Nick Vivarelli International CorrespondentContent giant Fremantle is making a big push into feature films as it expands its horizons, says group COO Andrea Scrosati who is also the multi-pronged company’s continental Europe chief.At last year’s Venice fest Fremantle, known for talent shows “X-Factor” and “American Idol” and TV series such as “The Mosquito Coast,” was flying the flag with several pics including Paolo Sorrentino’s prizewinning and Oscar-nommed “The Hand of God.” More recently at Cannes, Fremantle-produced film “The Eight Mountains” scored the jury prize.
All of which, Scrosati boasts, is pretty good for just the past nine months. And, though he’s keeping mum, expect several more Fremantle films at Venice in September.
More significantly, there are currently a total of 33 movies that Fremantle’s myriad companies are expected to deliver in 2022, though some are being co-produced with other outfits.
That’s quite a substantial leap, considering that in 2018, when Scrosati joined the company, Fremantle produced a mere eight films.Fremantle’s business model is based on investing in labels and companies that they either fully own, or are majority investors in.
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