Fox Corp John Nallen Coronavirus Entertainment pandemic Fox Corp John Nallen

Fox Corp. COO: Local Ad Trends Moving "in the Right Direction"

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hollywoodreporter.com

Fox Corp. COO John Nallen provided an update on TV advertising trends amid the novel coronavirus pandemic, telling an investor conference on Tuesday that local TV momentum was moving "in the right direction" despite continued weakness thanks to the return of some key categories .

Speaking at the Credit Suisse 22nd Annual Virtual Communications Conference in a session that was webcast, he said that more than originally expected, subscribers to the firm's Fox Nation streaming service look are also looking to it "as an adjacency on entertainment and lifestyle content," including movies and documentaries, rather than simply a news and opinion offering, Nallen said. "As a result, we are looking to acquire ...

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