Drake’s New Line Of Scented Candles Available At Shoppers Drug Mart

etcanada.com:

Fans have long grooved to the sounds produced by Drake, and now they can also enjoy his smells. According to a press release, the Toronto rapper has teamed up with Shoppers Drug Mart to sell scented candles from his Better World Fragrance House.

The candles are available in five different scents, each of which is based on a unique personal memory Drake has shared. READ MORE: Drake Fans In Canada Can Snag A Free Scent From His Candle Line “Drake is a Canadian icon, and we’re an iconic Canadian retailer, it’s the perfect pairing.

Ever since he filmed his music video in our store, we’ve been looking for ways to work together again. Drake understands what Shoppers Drug Mart means to Canadians, and that together we can bring an exclusive, exciting product to his fans and our customers across the country,” said Gwennaëlle Varnier, vice president of prestige beauty with Shoppers Drug Mart. “This is just one example of the new brands we’re launching,” continued Varnier. “From trending celebrity cosmetic collections and cleaner beauty lines, to global emerging beauty brands, we’re building our beauty department to be a go-to destination for beauty lovers in Canada.” Added Matte Babel, chief brand officer at DreamCrew, “Drake and I are both excited and honoured that Better World Fragrance House is now available where we shopped as kids.

It’s a full circle moment that makes for the perfect retail partner.” READ MORE: Drake Set To Release New Scented Candle That Smells Like… Drake As blogTO points out, the candles are not for the thrifty, with costs ranging between $62 and $103.