Canadian TV viewers were shocked when longtime “CTV National News” anchor Lisa LaFlamme was let go by the network’s parent company, Bell Media.
That shock turned to outrage when reports emerged indicating the reason behind LaFlamme’s ouster was her decision to stop dyeing her hair, with the Globe and Mail quoting a “senior company official” who said that execs were uncomfortable with her her decision to let her hair revert to its natural grey.
Bell Media took to social media for some damage control, announcing that steps are being taken “to initiate an independent third-party internal workplace review of our newsroom.” Meanwhile, controversy has only been growing since LaFlamme parted ways with her employer of 35 years, even meriting an op-ed in the Washington Post, and now an iconic Canadian soap brand is wading into the fray.
In posts on Twitter and Instagram, Dove Canada subtly threw some shade with a new campaign urging women to #KeepTheGrey. READ MORE: Paget Brewster Is Letting Her Hair Go Grey: ‘Pretend To Be 35 Again, No Thanks’ “Age is beautiful.
Read more on etcanada.com
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