Michael Schneider Variety Editor at LargeMore than 20 years ago, when Dick Wolf first expanded the “Law & Order” universe to include “Law & Order: SVU,” he compared the brand extension to Campbell’s Soup: If you like one flavor, you’ll likely be willing to try and enjoy another.
Cut to 2021: This fall, Wolf boasts an unprecedented nine series in primetime, including three “Chicago” dramas and three “Law & Order” entries on NBC, and three different “FBI” shows on CBS.
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