Magazine publisher Condé Nast has sued Drake and 21 Savage over the promotional campaign for their new collaborative album ‘Her Loss’ which has centred on a fake edition of the media firm’s most prominent publication Vogue.As part of a promo push that involved a number of other faked brand partnerships and media appearances, Drake and 21 Savage ran a poster and social media campaign featuring a mocked up Vogue cover, and also seemingly distributed some copies of the fashion magazine tweaked so that it contained the fake cover and some other references to the record within.In its lawsuit, Condé Nast says: “This action arises out of a widespread promotional campaign recently launched by world famous musical artists Drake and 21 Savage, built entirely on the use of the Vogue marks and the premise that Drake and 21 Savage would be featured on the cover of Vogue’s next issue as a means of promoting defendants’ newly released album ‘Her Loss’”.“All of this is false”, it adds. “And none of it has been authorised by Condé Nast.
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