Big Freedia knows a thing or two about what draws visitors to her city, and where to find the local sounds, sights, and flavors that keeps them coming back again and again.
That’s why the Queen of Bounce was a natural choice for Jägermeister’s “Local Snapshot” campaign. Linking with artists steeped deeply in the culture of the hometowns they hail from, the German digestif liqueur is bringing that authentic community stories and genuine recommendations from the artists who know the city best.
In the latest “Local Snapshot,” Big Freedia, the bounce music pioneer who has collaborated with Beyoncé, Lady Gaga, Drake and more, highlights the New Orleans spaces she loves and talks about what makes her city so special.“We open our doors to people come here to visit and to hang out in New Orleans and feel the music, the culture, the food, and most importantly, the people who make up the city, and our southern hospitality,” Freedia said. “All those components make up New Orleans and it’s such a great place, there’s no place like it in the world.”Nobody knows how great a place New Orleans is to visit more than we do here at ESSENCE, as it’s the site of our annual ESSENCE Festival of Music and Culture.
However, as a native, Freedia has special insight and advice on spots every traveler should hit when they come to her town. On top of the mainstays like Café Du Monde (for their famous beignets) and the French Quarter (for its famous dining and partying experience), there are a few options that may not be as well known to a first-time visitor. “There is JAMNOLA, a museum that’s made up of art from different local artists,” she continued.
Read more on essence.com
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