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Issa Rae
Jo-Issa Rae Diop (born January 12, 1985), known as Issa Rae, is an American actress, writer, director, producer, and web series creator. She first garnered attention for her work on the YouTube web series Awkward Black Girl. She subsequently gained further recognition for creating, co-writing, and starring in the HBO television series Insecure. For her acting work on Insecure, she has received two Golden Globe Award nominations for Best Actress – Television Series Musical or Comedy and a Primetime Emmy Award nomination for Outstanding Lead Actress in a Comedy Series.
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At Snapchat NewFront, Firm Unveils Pact With Issa Rae’s Ensemble To Expand Support For Diverse Creators, Plus New In-App Sports Channel, Live Nation Music Deal & More

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deadline.com

Snapchat parent Snap Inc. made a flurry of announcements during its NewFronts presentation to advertisers, including team-ups with Issa Rae and Live Nation as well as the launch of an in-app sports channel.

At the event Wednesday night in New York, the company said it has also renewed its agreements with the NBA and WNBA and reached a deal with longtime partner NBCUniversal centered on the Paris Olympics.

As part of the NBCU pact, Snap Stars like Livvy Dunne, Harry Jowsey, Kai Cenat, Duke Dennis and Enisa will be in Paris to offer their takes on the Games to Snapchat users.

Rae’s Ensemble, which launched recently with a focus on brands and the creator economy through a multicultural lens, is connecting with Snap’s 523 Program.

Read more on deadline.com
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