Association Of Independent Commercial Producers Updates Guidelines For Safe Ad Shoots
deadline.comDavid Robb Labor EditorThe Association of Independent Commercial Producers has updated its guidelines and recommendations for the safe return to work on commercial shoots. “Having produced hundreds of commercials under the previous five versions of the guidelines since late April, we all continue to learn,” the AICP said in the new preamble to its recommendations. “We’ve proven our commitment to the business and to each other and have proven our ability to adapt.”“AICP launched these guidelines knowing they would continuously evolve as production restarted around the country,” said AICP president and CEO Matt Miller. “By emphasizing sensible procedures and safety protocols, we can all work together to ensure the safety and well-being of all.
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