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Warner Bros. Entertainment Inc. (commonly known as Warner Bros. and abbreviated as WB), is an American diversified multinational mass media and entertainment conglomerate headquartered at the Warner Bros. Studios complex in Burbank, California, and a division of AT&T's WarnerMedia. Founded in 1923 by brothers Harry, Albert, Sam, and Jack Warner, the company established itself as a leader in the American film industry before diversifying into animation, television, and video games, and is one of the "Big Five" major American film studios, as well as a member of the Motion Picture Association (MPA).
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‘West Side Story,’ ‘In the Heights,’ ‘Summer of Soul’ Trailers to Debut During Oscars
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thewrap.com
thewrap.comAdweek with Jerry Daniello, SVP, entertainment brand solutions and Disney Ad Sales, who explained that the trailers will run 30 to 90 seconds each and will reinforce this year’s theme that the Oscars will feel more like a movie rather than an awards show.
What’s more, presenters at the Oscars will introduce each of the spots as well as discuss their favorite movie going experience. “West Side Story” will be introduced by Ariana DeBose, who plays Anita in the new film.
Miranda will introduce Warner Bros.’ “In the Heights.” And Questlove, who is also the music director for this year’s Oscars, will introduce his documentary “Summer of Soul.” It’s not uncommon to see trailer premieres during the Super Bowl or other big sporting events, but it.
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