Get the stories that matter to you sent straight to your inbox with our daily newsletter.MAJOR car retailer Arnold Clark is expanding its presence into the world of TV drama, with a multi-million-pound campaign to ensure the brand becomes a household name across the UK.Already familiar to many Scots motorists, the automotive giant will soon reach a far wider audience as it has partnered with Channel 4 to sponsor all drama and Walter Presents (the station’s video on demand service) content throughout 2021.Arnold Clark sales director Russell Borrie said: “It is a privilege for our brand to be associated with Channel 4’s groundbreaking drama output.“We already have a strong brand associated with excellent customer service and fantastic value.
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