Pierre Branco, recently named to dual roles as head of WarnerMedia EMEA Affiliate & Ad Sales and country manager for Nordic, CEE, Middle East, Turkey and Africa, today announced a leadership team to usher in a more “holistic approach” across territories, he said, and work closely with HBO Max “as we prepare for its arrival in due course in our markets.”The group includes Jesper Steenberg, Matthias Heinze, Guillaume Coffin, Rita Akkari, Roni Patel and Johan Mannerhill, all current WarnerMedia execs, who will bring together the Turner and HBO entertainment networks with Warner Bros.
theatrical, consumer products, TV and digital distribution and home entertainment.Steenberg, who currently oversees HBO distribution in Europe, will lead business
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