Geoff Sawyer, most recently Red Bull’s Director of Global Music Services, has been hired by UTA as an agent in its Video Games division.
In the newly created role based in Los Angeles, he will focus on fostering collaborations between UTA’s music clients and the gaming industry.At Red Bull, Sawyer oversaw a team and produced thousands of original songs for the “Sounds of Red Bull” catalog.
He also was creative director of the Red Bull Audio Library, which contains licensed catalogs from artists, record labels and production music libraries.
Before that he was at Beyond Marketing Group, where he negotiated and managed partnerships between Toyota and artists including Slayer, Steve Aoki, Joey Bada$$ and others.“Geoff has an unparalleled
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