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Toyota Will Still Air Olympic Ads in United States
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thewrap.com
thewrap.comsaid. Chief executive Akio Toyoda, the company founder’s grandson, will also be skipping the opening ceremonies on Friday. “The media plan for Toyota’s Olympic and Paralympic global ad campaign is managed by individual countries and regions,” said a rep for Toyota Motor North America. “In Japan, the local Toyota office previously decided not to air the campaign out of sensitivity to the COVID-19 situation in that country.
In the U.S., the campaign has already been shown nationally and will continue to be shown as planned with our media partners during the Olympic and Paralympic Games Tokyo 2020.”The Olympics are opening despite an increasingly-fraught environment in regards to the current state of the pandemic.
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