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Warner Bros
Warner Bros. Entertainment Inc. (commonly known as Warner Bros. and abbreviated as WB), is an American diversified multinational mass media and entertainment conglomerate headquartered at the Warner Bros. Studios complex in Burbank, California, and a division of AT&T's WarnerMedia. Founded in 1923 by brothers Harry, Albert, Sam, and Jack Warner, the company established itself as a leader in the American film industry before diversifying into animation, television, and video games, and is one of the "Big Five" major American film studios, as well as a member of the Motion Picture Association (MPA).
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‘Space Jam: A New Legacy’ Dunks On The Original, Adding Heart & Actual Acting To The Franchise [Review]

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1996 was a weird time, man. The omnipresent nature of corporations and big business seems almost suffocating in 2021, but 25 years ago, Warner Bros.

boldly decided that it didn’t need anything more than a couple of hot brands to sell a movie, jamming Michael Jordan and Bugs Bunny together in “Space Jam.” Turns out the studio was right, too, and despite a threadbare plot and a star that couldn’t act his way out of a paper bag, the film tripled its budget and paved the way for a merchandising bonanza that almost certainly dusted the box office take.

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