EXCLUSIVE: Sony’s second trailer for Spider-Man: Across the Spider-Verse has set a viewership record, Deadline has learned, coming in not only as the highest-viewed Spider-Verse franchise trailer, but also as the most-viewed second trailer for any recent Marvel film within a 24-hour period, and the most-viewed superhero film trailer of the summer.
The new trailer has, since launching yesterday, garnered 148.6M views, besting the tallies notched by trailers for Guardians of the Galaxy Vol.
3 (116.9M) and The Flash (81.6M). Recent Marvel films coming in behind Across the Spider-Verse in terms of views for second trailers include Doctor Strange in the Multiverse of Madness (121.6M), Thor: Love and Thunder (98.1M), Black Panther: Wakanda Forever (84.8M and Ant-Man and the Wasp: Quantumania (83.8M).
The first of two planned sequels to Sony’s 2018 Best Animated Feature Oscar winner Spider-Man: Into the Spider-Verse, which grossed over $384M worldwide, Across the Spider-Verse picks up with Brooklyn’s full-time, friendly neighborhood Spider-Man, Miles Morales (Shameik Moore), as he reunites with Gwen Stacy (Hailee Steinfeld), encountering a team of Spider-People charged with protecting the very existence of the Multiverse as he’s catapulted through it.
Read more on deadline.com
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