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Roku Continues to Benefit From Pandemic-led Shift to Streaming

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hollywoodreporter.com
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Roku grew its active account base to 46 million as it continued to see a streaming boom during the novel coronavirus pandemic.

The company, which makes streaming devices and smart TVs, has added 13.7 million active accounts in the last year. That growth helped drive a 54 percent year-over-year increase in streaming on its devices, which hit 14.8 billion hours during the third quarter.

In a letter to shareholders, Roku acknowledged "continued uncertainties caused by the pandemic" but said it was "pleased with the trajectory of our business." In particular, its curated channel of free programming, The Roku Channel, grew its reach to 54 million U.S.

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