Hello Sunshine, Reese Witherspoon’s media company, is exploring a sale, Deadline has confirmed.The company behind the HBO hit Big Little Lies is said to have been approached by suitors and is evaluating its options.Hello Sunshine is owned by Witherspoon with partners Seth Rodsky and former CAA agent Jim Toth, who is Witherspoon’s husband.
Other investors include AT&T through Otter Media and Lauren Powell Jobs’ Emersen Collective.Productions also include Little Fires Everywhere on Hulu and Apple’s The Morning Show.The Wall Street Journal cited people close to the situation saying the company could be valued at as much as $1 billion in a deal.It’s a period of rapid consolidation in media marked by a quest for content to feed an army of
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