‘Ozark’ Grabs Nielsen Streaming Crown As ‘Encanto’ Holds Steady; ‘Archive 81’ Has Splashy Debut In No. 3 Spot
deadline.comThe debut of the first seven episodes in Ozark‘s fourth season helped the series rack up 2.9 billion streaming minutes in the U.S.
for the week of January 17 to 23. That vaulted the Netflix series to the No. 1 spot on Nielsen’s weekly chart.Season 3 of Ozark premiered in March 2020, so anticipation had been building for the fresh batch of episodes.
Netflix hasn’t yet confirmed when the second part of Season 4 will premiere.Evenly split between male and female viewers, according to Nielsen, the show also hits a broad range of ages.
About 30% of viewership was in the 35-49-year-old bracket, and 30% was 50-64s.The previous week’s No. 1 title, Encanto on Disney+, managed to slightly increase its audience, recording more than 1.5 billion minutes of streaming but dropping to No.
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