THE format of Married At First Sight Australia will be used to turn its UK cousin into a racy series to rival Love Island. I can reveal Channel 4 bosses will embrace the blueprint from Down Under, which has seen a million viewers tune in weekly for steamy clinches and stormy dramas on E4.
The aim is to sex-up the show, which first aired in Britain in 2015, so it corners the youth market that currently tunes into Love Island on ITV2.
A TV insider said: “Married At First Sight UK started out as much more of a straight TV experiment looking at relationships.
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