WarnerMedia has named Katrina Cukaj lead of ad sales and client partnerships. In her new role Cukaj will oversee the AT&T-owned media company's go-to-market sales team as well as its client partnerships efforts.
That will include sales for the upcoming ad-supported version of HBO Max, set for June. Cukaj, a more than 20 year veteran of the company (she previously led CNN ad sales), was most recently lead of marketing, creative and network partnerships for WarnerMedia.
She will continue to report to JP Colaco, the head of advertising sales for WarnerMedia, who joined the company last October.
Read more on hollywoodreporter.com
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