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Jo Malone Edited John Boyega Out of His Own Ad Campaign in China

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wmagazine.com
wmagazine.comwmagazine.com:

John Boyega made history when he was named fragrance house Jo Malone London's first male global ambassador in 2019. The actor, who created the idea behind the short film that launched the campaign in addition to directing it, appeared in the video alongside his real-life friends and family.

Now, he has decided to step down from the position, due to what the fragrance brand has called a "misstep" in a statement given to The Hollywood Reporter.It was more than just a simple blunder, though.

In fact, what happened is something that happens far too often, and passes through far too many channels of approval without raising enough red flags to put an end to the decision before it becomes a mistake.

Read more on wmagazine.com
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