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Instagram experts share secrets to becoming an influencer, growing your fanbase and making money
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dailyrecord.co.ukmake money. Georgia Kelly, strategic partner manager at Instagram, says she loves seeing people grow their brands and businesses. "Creators are at the heart of culture on Instagram; they set trends and signal what's next," said Kelly."It's so exciting to witness that, and we want Instagram to be a place where they can both grow their personal brand and make money."It's tough for creators starting out - not least during a pandemic - so we've worked really closely with them and tried to put ourselves in their shoes, so we can build products and features that can be genuinely useful," she added.Instagram has various initiatives to support its creators, such as recently testing out the use of IGTV video ads.
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