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Damming the Stream: Global Governments Try to Set Boundaries for Streaming Giants. Will They Work?

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variety.com

EUROPE Setting the Blueprint for a Fair FightNetflix will once again be MIA at the Cannes Film Festival, but don’t rule out a Croisette comeback in the near future.

Across Europe, Netflix, Amazon and Disney are becoming more ingrained in the local fabric of film and TV. But as they start to shake up the ecosystem and reap the rewards of more subscribers in the European Union’s 27 countries — where their business is booming — the European Commission is forcing these giants to play by new rules.

Among several pieces of EU legislation set to impact streamers, the most significant is the Audiovisual Media Services Directive, which is in various stages of implementation across Europe.

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