Sixteen years after launching, YouTube has landed its first naming-rights deal, with the Google-owned video giant on Monday announcing its name will be on the new 6,000-seat venue at the Hollywood Park complex in Inglewood, California.
The new venue — part of a larger complex connected to SoFi Stadium, the new home of the Rams and Chargers — will be dubbed the YouTube Theater when it opens later this summer.
Financial terms of the deal were not disclosed, but YouTube will have the naming rights to the theater for a decade. The venue itself is a 227,000 square foot, three-story indoor venue that includes a 6,100 square-foot stage.
Read more on thewrap.com
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