Elsa Keslassy International CorrespondentVivendi, the parent company of Canal Plus and Universal Music Group, has acquired a 7.6% stake in Prisa, one of the Spanish-speaking world’s largest media groups, which owns El Pais newspaper, among other assets.The deal is part of “Vivendi’s ongoing strategy to become a global leader in content, media and communications, while extending its access to the Spanish-speaking markets in Europe, Latin America and U.S Hispanics,” said Vivendi in a statement.
Vivendi also said its strategy was aligned with that of Prisa as far as developing educational subscription services, as well as news and entertainment content.Besides El Pais, Prisa also owns Santillana, Cadena SER, Radio Caracol, AS and Los 40.
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