Nick Vivarelli International CorrespondentThe Venice Film Festival’s market is kicking off preceded by a flurry of activity, with several significant deals already announced during the world’s first physical place to do business after lockdown.Though smaller than in past editions, the event – known as the Venice Production Bridge – has more than 800 mostly European accredited buyers, sellers, producers and financiers in attendance.
Plus 150 more signed up for its online aspect. Roughly 400 physical meetings have already been booked through the market’s networking service.
That’s symbolic of a restart.“Our business is meeting; it’s networking, first of all,” says VPB chief Pascal Diot. “Especially for producers,” he adds.
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