Tina Turner sold the rights to her music catalogue spanning more than 60 years, including songs such as “What’s Love Got to Do With It,” “The Best,” and “Private Dancer,” to German music publishing company BMG.In what was the largest deal struck with a single artist in BMG’s history, Turner sold the management of her name, image and likeness, as well as artist’s and writer’s shares of her recordings for an undisclosed sum.
According to Music Business Worldwide, experts estimate the deal is worth over $50 million.The 81-year-old icon isn’t the first big artist to monetize the value of past hits in today’s streaming era.
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