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The Best Latinx-Owned Beauty Lines

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Celia Shatzman editor All products and services featured by Variety are independently selected by Variety editors. However, Variety may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.Belleza, which means beauty, is a word that has a lot of meaning to the Latinx community.

As the top consumers, the Latinx community has some of the biggest buying power in the beauty world and there are approximately 60 million Latinx people living in the U.S.

now. Plus, plenty of the most talented hair and makeup artists are Latinx, but that doesn’t always mean they are represented on the shelves.

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