The issue of evolving compensation models across the streaming landscape continues to rumble on. Netflix Co-CEO Ted Sarandos reiterated claims by Chief Content Officer Bela Bajaria earlier this month that the streamer is not looking to change the way that it pays talent.
However, Sarandos said that it was “open to more bespoke deals” but this rarely happens because “typically the talent chooses the upfront model”.
Sarandos is basically putting the ball back in talents’ court (and, of course, that of their agents), suggesting that its stars want to continue working in the cost-plus model that Netflix “pioneered” rather than betting on their own success. “We like our model, and talent likes our model.
It’s so much more impactful for our business if we can make our films, our shows, just a little bit better, it’s so much more impactful than making them a little bit cheaper,” he said on the company’s Q3 financials call. “Bela said this very clearly a couple of weeks ago to all the talent agencies: we’re not changing our compensation structure.
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