Montblanc is making moves with Spike Lee, Taron Egerton and Chen Kun. The luxury house has partnered with the trio on a new global brand campaign centered on “What Moves You, Makes You.” Said to be in the spirit of Montblanc’s mission “to inspire people to express their full potential on their own terms, and celebrates those who have found their own original path to rewriting the codes of success for the 21st century,” the men will be featured in print, on video and in social content to support the campaign. “It expresses a new aspiration to live a life where the professional and personal don’t compete with each other but enrich one another.
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