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Samsung Looks To Leverage Smart TV Lead With Revamp Of Free, Ad-Supported Streaming

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deadline.com

Top smart TV maker Samsung has unveiled a new version of its TV Plus streaming offering.The free, ad-supported TV service has reach to 24 countries and 465 million devices globally across TV and mobile, the company said.Samsung TV Plus was an early mover in the FAST space, launching in 2015.

It delivers 220 channels in the U.S. and more than 1,600 channels globally, including more than 50 owned and operated channels across news, sports, entertainment and other genres.FAST channels and smart TV apps have seen significant growth in recent years as traditional pay-TV subscriptions decline by an accelerating rate.In the last 12 months, Samsung TV Plus has seen 100% growth in consumer viewing, the company said, with nearly 3 billion hours streamed globally.The revamped offering will be free on all Samsung Smart TVs and Galaxy devices made between 2016 and 2022.

It has also expanded to the company’s Family Hub refrigerators in the U.S. and Korea.Samsung TV Plus has partnerships with A+E Networks, E.W.

Scripps and BBC Studios. Shows like Law & Order Special Victims Unit, NCIS, Chicago Fire and others are also available via ION from Scripps Networks.

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