Brian Steinberg Senior TV EditorVeteran sportscaster Rich Eisen is taking the live-streamed edition of his signature ‘Rich Eisen Show” to Roku after a stint at NBCUniversal’s Peacock, in a sign of how popular sports properties remain in demand for streaming programmers.The show will debut on The Roku Channel in September. “The Rich Eisen Show” will stream live five days a week from noon to 3 p.m.
eastern and continue to originate from El Segundo, CA. Prior to its Roku launch date, starting August 22, the program will be available on Eisen’s YouTube channel.
Eisen’s program was made part of Peacock as part of an effort to incorporate sports talk into the venue.Roku clearly took notice.
The company, known for technology that gives subscribers access to a range of broadband content options. offers all kinds of sports content via its partners, and executives believe programs like Eisen’s give sports fans more context around the games they like to watch, potentially bolstering their Roku experience.
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