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McDonald’s says BTS Meal played a “significant” role in recent sales surge

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BTS Meal as a reason for a jump in sales in its stores over the past quarter.Yesterday (July 28), the fast food chain reportedsame-store sales had jumped by 25.9 per cent in the past quarter ending June 30, per CNBC.

It also added that sales grew by 14.9 per cent compared to the same period in 2019, before the pandemic hit.McDonald’s attributed its jumps in sales to the launch of the BTS Meal along with the new crispy chicken sandwich. “The BTS Meal drove visits to our restaurants and significant lifts in Chicken McNugget sales – one of our core menu items,” McDonald’s said, per Nasdaq.

Aside from the US, the BTS Meal has also helped boost McDonald’s sales internationally. Last month, South Korean news outlet The Fact noted that the BTS.

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