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LA Screenings: Can Annual Sales Shindig Survive Straight-To-Series Strategies & Post-Pandemic Policies?

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deadline.com

The LA Screenings, the annual sales event for international TV buyers, prospered in a linear world where the only zooming was done in a rental car between studio lots in Burbank and top execs were able to enter million dollar parties riding on elephants.This year, it’s once again virtual with global buyers tuning in on their computers without an In-N-Out Burger or Pink’s hotdog in sight.The pandemic hasn’t just ruined the trip, where foreign execs are treated rather opulently by the distribution divisions of the major studios, but has impacted what content buyers can see and when they can see it.The increase in straight-to-series orders, a reduction in traditional pilots and a year-round development process has meant that there is much less

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