Kendrick Lamar Dave Free rap audience record 2020 and Kendrick Lamar Dave Free

Kendrick Lamar and Dave Free launch artist-friendly platform pgLang

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"It is not a record label, a movie studio, or a publishing house. This is something new" Kendrick Lamar and longtime business/creative partner Dave Free have launched the artist-friendly platform pgLang.

The new multi-lingual “at service company” is “not a record label, a movie studio, or a publishing house. This is something new,” according to a press release. “In this overstimulated time, we are focused on cultivating raw expression from grassroots partnerships,” Free said of pgLang, which embodies something deeply personal for both he and Lamar. “This is happening now because the media landscape is rapidly changing, empowering audiences with choices like never before,” the press release continues. “Only a few contemporary creators have

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