Kanye West has returned to Instagram to make a handful of accusations aimed at clothing company Gap, who the rapper has a collaborative deal with via his own Yeezy brand.On Tuesday (August 30), West posted a photo of what appear to be some fluorescent Yeezy Gap sunglasses, alongside a caption that read: “Gap held a meeting about me without me?” Later that day, he posted a screenshot of a text message exchange in which he shares a photo of a model in a Gap t-shirt and accuses the company of stealing one of his designs.“This is Gap copying YGEBB,” West wrote, referencing the Yeezy Gap Engineered by Balenciaga collaboration.
He captioned the post, “But they canceled the photo shoot with my kids in Japan without me knowing.”Shortly after that, West shared a video in which he addresses a group of people, possibly members of the Gap company. “This is not celebrity marketing.
This is not a collaboration. This is a life mission,” West declared in the clip.See those posts below:A post shared by ye (@kanyewest)A post shared by ye (@kanyewest)A post shared by ye (@kanyewest)Today (September 1), West shared another post in which he revealed plans to open independent Yeezy stores worldwide, starting with a location in Atlanta. “I’ll buy the land and or building.
Then we gonna open up in every state and then internationally,” West wrote, before putting a call out to those with more than a decade of retail experience to reach out to him.“I signed with both Adidas and Gap because it contractually stated they would build permanent stores which neither company has done even though I saved both of those companies at the same time,” West continued, referencing his collaborative deals with both companies.
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