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How Roku Is Trying to Make ‘Schitt’ Happen With Canadian Sitcom ‘Children Ruin Everything’

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variety.com

Jennifer Maas TV Business WriterOne year into its original programming push, Roku is debuting its first major international title.This week, the company will launch “Children Ruin Everything,” an already popular Canadian series, on its free streaming service.

Created by “Schitt’s Creek” and “Kim’s Convenience” alum Kurt Smeaton and produced by New Metric Media, the half-hour comedy revolves around young parents Astrid (Meaghan Rath) and James (Aaron Abrams) as they struggle to define their lives outside their roles as mom and dad.Roku snapped up the U.S.

streaming rights for “Children Ruin Everything” last October, ahead of its January debut in the Great White North. The show was CTV’s No.

1 new comedy of the season and had the biggest debut for a Canadian comedy among the 25-54 demo since 2019. “We were so pleased with what we saw in Season 1, and it made us eager to jump quickly into production on a supersized second season,” says Colin Davis, head of scripted originals for the Roku Channel, noting that Roku is now “involved from outline to final cut” in the show.In importing an established series from Canada, Roku is hoping to follow the example set by Pop TV and Netflix with “Schitt’s Creek,” which won an Emmy in its final season.

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