HBO Max, HBO Hit 76.8M Global Subs In Q1, Up 3M From Year End; WarnerMedia Profit Squeezed By CNN+, Streaming Spend
deadline.comHBO Max and HBO had 76.8 million global subscribers as of March – up by 3 million from the previous quarter and 12.8 million from the year earlier.
Domestic subscribers of 48.6 million rose 4.4 million year-on-year, AT&T said, reporting its last quarterly numbers as the parent of WarnerMediar which merged with Discovery April 8.“AT&T has entered a new era,” said CEO John Stankey.AT&T said the primarily driven by international as well as domestic retail subscriber gains.
Domestic subscriber ARPU was $11.24.WarnerMedia’s operating income of $1.3 billion fell 32.7% on continued investments in HBO Max and the launch of CNN+.
Expenses rose on higher programming and market costs. Ad revenue dipped.The numbers follow a market rejection of Netflix after it announced slower sub growth and forecasts earlier this week.
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