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Hallmark Channel Will Not Air Kitten Bowl This Year For 2022 Super Bowl

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The Kitten Bowl has been cancelled. The annual event, which brings together adoptable felines for a fun game to celebrate the Super Bowl each year, will not be happening on Hallmark Channel this year, or for the foreseeable future. Click inside to read more… “While we are not currently developing original animal-centric programming, Hallmark Channel is pleased to support partners like North Shore Animal League America as part of our commitment to social responsibility initiatives,” a rep for the network shared on social media, Variety reports.

After the announcement, Joanne Yohannan, senior vice president of operations at North Shore Animal League America, shared that “Hallmark Channel made the decision not to move forward with Kitten Bowl this year and, while we miss working on this lifesaving program with them, we are grateful for their recent donation of $25,000 for #BettyWhiteChallenge and hopeful that Kitten Bowl will return in the future.” Following the news, former CEO Bill Abbott – who went to head GAC – reacted to the news. “Kitten Bowl was a passion project that everyone involved will always be deeply proud to have been a part of.

Grateful we were able to find fur-ever homes for so many,” he wrote over the weekend. “Please continue to support Animal League in their mission to find all these animals loving homes. #GetYourRescueOn and #adopt a furry friend!” Hallmark is in the middle of airing their Wedding Veil Trilogy.

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