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Global Sales of U.K. TV Shows Dip, Library Content Deals Soar, Pact TV Exports Report Reveals

20.12.2021 - 12:58

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Naman Ramachandran Global sales of British TV shows in 2020/21 declined 3.3% to £1.4 billion ($1.8 billion), the TV Exports Report from U.K.

screen sector trade body Pact reveals. COVID-19 affected production in the U.K., but producers enjoyed robust back catalogue sales.

Library content more than four years old accounted for a third of sales, a 22% uptick from the previous year. Drama proved to be the most popular genre, accounting for 53% of export revenues, an increase of 5% compared to the previous year. “I May Destroy You” and “It’s a Sin” were among the most popular titles.

Factual shows accounted for 15% of exports with shows like like “Masterchef,” “Who Wants to Be a Millionaire,” and “Dragon’s Den” remaining popular.

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